I recently had to complete some legal matters, in two different countries, and experienced two very different approaches. One firm had my initial discoveries handled by one lawyer and then once my needs were thoroughly understood and the ball was rolling I was turned over to another lawyer to conduct all of the details, documentation …
One person, one desk and one office? Or many specialists? Read More »
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I can’t think of anything simpler and more important than getting management involved in the sales process—early and often. Think about it… When we go to a restaurant and somebody comes around and says “hey folks, how’s the meal? Everything okay?” and they’re not our server, we naturally assume they’re a manager, and because of …
Anyone who follows me knows how passionate I am about the car business and psychology. To that point, my son is now a very high performing F&I Manager, and my daughter is a very successful Psycho Therapist – talk about following in your footsteps! I have always found the better an F&I Manager knows the …
This is a Google Review from one of our FLOW dealer clients, Oakville Chrysler. Among dozens of major and minor changes in our FLOW sales process, we show our clients how to counter your competition that still use the old “4 Square Close”. In 2010 I was trying to close a customer at our used …
Still Using a “4 Square” to Close your Customers? Read More »
How much more would you be willing, able and ready to do if you weren’t so bogged down by irrelevant and cumbersome stuff during your sales day? I got to see first hand, one of the ways Joe Girard was able to keep his 150+ cars a month held together, when I was standing in …
Duane Marino is proud to announce the addition of an American training academy, to mirror his services offered here in Canada. J.C. Spearry, an accomplished retail automotive professional and facilitator, is heading up the Cleveland operation. “Duane’s workshops are nothing like what we have access to here in the United States. They are the freshest …
Buckle up…This is a great true story… A 60ish year old astute friend of the family and his wife felt the need to share (vent) a car buying story to us this weekend. He says: “I walk into one of the biggest dealerships in town, where we service one of our cars, ready, willing and …
True Story: You Stayed Off Price & Then You LOST Another Sale! Read More »
Most people in this business have not been in this business long enough to know how much the shopping and buying process has changed because of the internet. …Remember when every Saturday was chaos and mayhem where every sales person got at least 8 “ups”?… Those days are gone forever my friends. Has the customer’s …
There’s a 6 Car A Month Pile Up on the Road to a Sale! Read More »
The lesson seems to be consistent…sometimes all we have to do is show up! I was really second guessing coming this year, leaving behind mounds of works, especially all the editing, rendering, loading and commenting still required to get the remainder of our 2000+ training chapters loaded on MarinoTV. The conference is held over a …
